Side by side
| Feature | Looka | Whimsical |
|---|---|---|
| What it does | AI-powered logo maker and brand kit that generates logos and branded marketing materials for entrepreneurs without design skills. | Online whiteboard for product builders to create diagrams, flowcharts, mind maps and wireframes, with AI generation, for teams that collaborate in real time. |
| Price from | not listed | 10 USD/mo |
| Free plan | yes | yes |
| Platforms | web | web, mac, windows |
| API | not stated | not stated |
Looka: key features
- AI-generated logo mockups with an easy editor
- 15+ logo file types including SVG, PNG, EPS and PDF
- Brand Kit with 300+ branded templates
- Social media profile and post templates
- Business card design templates
- Logo previews on T-shirts, pens and other mockups
Whimsical: key features
- AI flowchart generation from a text prompt
- AI mind map expansion from a single idea
- AI wireframes and wireflows for web and mobile
- Infinite canvas for diagrams, wireframes and whiteboards
- Real-time multiplayer editing with comments
- Version history and template library
FAQ
Is Looka or Whimsical better?
It depends on the job - compare prices, free plans and features in the table above.
Are Looka and Whimsical free?
Looka: Yes, there is a free plan. The homepage states the tool is 100% free to use for designing a logo and brand; paid tiers for downloading full files are not detailed in the provided text. Whimsical: Yes, there is a free plan. 50 board objects and 50 doc blocks per month, watermark on exports, 7-day version history, 5MB per file with 1GB total storage, unlimited viewers and guests.