What is Looka?
Looka is an online platform that uses artificial intelligence to design logos and brand identities. You enter your company name, and the tool generates a set of logo mockups that you can then change in an editor by adjusting colors, symbols, and sizing.
Once a logo is finalized, the Brand Kit uses it together with your colors and fonts to produce branded materials. The text lists 300+ templates for items such as business cards, social media profiles and posts, email signatures, invoices, and flyers, all editable in the same tool. You also get 15+ logo file formats (SVG, PNG, EPS, PDF) in color, black and white, and transparent variations.
Key features
- AI-generated logo mockups with an easy editor
- 15+ logo file types including SVG, PNG, EPS and PDF
- Brand Kit with 300+ branded templates
- Social media profile and post templates
- Business card design templates
- Logo previews on T-shirts, pens and other mockups
Who is it for
- entrepreneurs starting a business
- small business owners
- people without design skills
Pros and cons
- No design skills required
- Covers logo through to marketing materials in one place
- Some features and offers depend on the plan
Looka pricing
The vendor does not publish prices in a readable form (often pricing is shown only after signing in).
Is Looka free?
Yes, there is a free plan. The homepage states the tool is 100% free to use for designing a logo and brand; paid tiers for downloading full files are not detailed in the provided text.
Featured in
Looka alternatives
| Tool | Price from | Free plan | Category |
|---|---|---|---|
 Playground | 15 USD/mo | yes | Design & UI |
 Brandmark | 35 USD | trial | Design & UI |
 Text to Infographic | 70 USD | ? | Design & UI |
 Designs.ai | not listed | ? | Design & UI |
 VectorArt.ai | 4.99 USD | yes | Design & UI |
 Napkin AI | 9 USD/mo | yes | Design & UI |
Comparisons
FAQ
What is Looka used for?
AI-powered logo maker and brand kit that generates logos and branded marketing materials for entrepreneurs without design skills.
Is Looka free?
Yes, there is a free plan. The homepage states the tool is 100% free to use for designing a logo and brand; paid tiers for downloading full files are not detailed in the provided text.
How much does Looka cost?
The vendor does not publish prices publicly or requires sign-in.
What are the best Looka alternatives?
Closest alternatives: Playground, Brandmark, Text to Infographic, Designs.ai, VectorArt.ai.
Data checked October 12, 2026 on the vendor website (looka.com).