Side by side
| Feature | Brand24 | Microsoft Edge Copilot Mode |
|---|---|---|
| What it does | AI social listening tool that tracks brand mentions, sentiment and customer feedback across social media, news, blogs and forums. | AI assistant built into the Edge browser that works across your open tabs to compare options, summarize pages and finish tasks. |
| Price from | 249 USD/mo | 9.99 USD/mo |
| Free plan | trial | yes |
| Platforms | web | web, windows, mac, ios, android |
| API | not stated | not stated |
Brand24: key features
- Real-time mention monitoring across social, news, blogs, forums and reviews
- AI sentiment analysis (positive, negative, neutral)
- Hashtag tracking with reach and volume metrics
- Word cloud showing context of discussion
- Influencer and source analysis
- Automated reporting and AVE calculation
Microsoft Edge Copilot Mode: key features
- Works across open browser tabs to compare options and summarize pages
- Sidepane for asking questions without leaving the current page
- Copilot new tab page that routes typed questions, searches or URLs
- Journeys grouping related pages, searches and chats
- Memory of past work, optional and adjustable
- Image creation and writing assistance
Visit Microsoft Edge Copilot Mode ↗
FAQ
Is Brand24 or Microsoft Edge Copilot Mode better?
It depends on the job - compare prices, free plans and features in the table above.
Are Brand24 and Microsoft Edge Copilot Mode free?
Brand24: There is a free trial. Free 14-day trial of the product. Microsoft Edge Copilot Mode: Yes, there is a free plan. Copilot in Edge is available without payment; higher usage limits and premium AI experiences are included with Microsoft 365 subscriptions.