Side by side
| Feature | Clay | Apify |
|---|---|---|
| What it does | Data and AI infrastructure for building go-to-market systems: find prospects, enrich data, and run agentic outbound and inbound workflows. | Marketplace of ready-to-run tools (Actors) for web scraping, data collection and automation, for developers and businesses building AI agents and apps. |
| Price from | od 167 USD/mo | 19 USD/mo |
| Free plan | trial | yes |
| Platforms | web, api | web, api |
| API | yes | yes |
Clay: key features
- Data marketplace with 200+ data providers
- Waterfall enrichment combining multiple providers
- Signals and intent tracking such as job changes and promotions
- Claygents AI agents for researching companies and people
- Native sequencer and ad audience sync to LinkedIn, Meta and Google
- API and CLI for building in Clay via coding agents
Apify: key features
- Marketplace of 84,000+ ready-to-run Actors
- Serverless Actors you can build, publish and monetize
- Scheduling, monitoring and API access to runs
- MCP server for giving AI agents access to Actors
- Proxy rotation and anti-blocking tools
- Integrations with apps and services
FAQ
Is Clay or Apify better?
It depends on the job - compare prices, free plans and features in the table above.
Are Clay and Apify free?
Clay: There is a free trial. Start free trial is offered on the homepage; the free plan details are not shown in the provided text. Apify: Yes, there is a free plan. Free plan: $0/month with $5 to spend in Apify Store or on your own Actors, $0.2 per compute unit, community support, no Apify Store discount.